Mr. Waggins – Branding & Package Design

New Branding and Package Design – Mr. Waggins for VoToys

VoToys, Inc. wanted to develop a brand image for their line of canine treats and toys. Gravity responded to the challenge by helping them develop the Mr. Waggins branding for their products. The Mr. Waggins character and graphic development needed to be created to support a host of packaging and tags. Gravity set the standards for how the branding was to be used across the board. Packaging comps were developed and final artwork was prepared for their production.